BABA General Studies Specialization: Retailing

The Retailing (RET) area of specialization is offered through the Warrington College of Business. For career information visit Business Career Services.


Students are required to have a minimum of three classes totaling 12 hours from any of the 3000-4000 level courses listed below and maintain a minimum 2.0 area of specialization GPA. Be sure to check course prerequisite requirements. Visit the Undergraduate Catalog Courses page to find more details for each course.

  • MAR 3231 Introduction to Retailing Systems and Management (4 credits)
  • MAR 3503 Consumer Behavior (4 credits)
  • MAR 3400 Professional Selling (4 credits) or MAR 4403 Sales Management (4 credits)

Contact Information

Advisors in the Heavener School of Business are the primary point of contact for advising specifically related to this area of specialization. For registration, scheduling, and area-specific questions, please contact:

Heavener School of Business
333 Heavener Hall

Minor Option

A minor is available in this area of specialization. To complete the minor students must complete the requirements detailed for the Retailing minor in the Undergraduate Catalog.