Aner Sela at UF Warrington College of Business

Education

PhD - Marketing, Stanford Graduate School of Business, Stanford University, 2010
MBA - Magna cum Laude, Finance/Marketing, The Hebrew University of Jerusalem, 2004
BA - Architecture, Bezalel Academy of Art and Design, 2000

Research Interests

Consumer Decision Making
Consumer Behavior

In The News

Last 3 years

Courses Taught

Brand Management (EMBA) (MAR6930)
Brand Management (MAR6838)
Build/Man Brand Equit (MAR6335)
Build/Man Brand Equity (Full-Time MBA) (MAR6335)
Building & Managing Brand Equity (MAR6335)
Marketing Strategy (MAR7931)
Marketing Strategy DBA Seminar (MAR7931)
Social & Consumer Psychology (PhD) (MAR6930)
Social & Consumer Psychology PhD Seminar (MAR6930)

Last 3 years

Phd Students Advised

Last 5 years

Professional Service

Associate Editor, Journal of Marketing Research — 2021 to Present
Book/Textbook Reviewer/Referee, ACR Associate Editor — 2017 to Present
Book/Textbook Reviewer/Referee, Israel Science Foundation — 2017 to Present
Book/Textbook Reviewer/Referee, Journal of Consumer Psychology — 2011 to Present
Book/Textbook Reviewer/Referee, Journal of Retailing — 2012 to Present
Book/Textbook Reviewer/Referee, Journal of the Association for Consumer Research — 2018 to Present
Book/Textbook Reviewer/Referee, Management Science — 2016 to Present
Editorial Review Board Member, Editorial Review Board: Journal of Consumer Research — 2014 to Present
Editorial Review Board Member, Editorial Review Board: Journal of Marketing Research — 2014 to Present
Workshop Organizer, Society for Consumer Psychology Conference Research Skills Workshop Co-Chair — 2019 to 2020
Workshop Organizer, American Marketing Association Mid-Career Workshop Co-Chair — 2017 to 2018
Book/Textbook Reviewer/Referee, ACR Competitive Paper Review Board member — 2013 to 2016

Last 5 years

Conference Proceeding Publications

How Self-Control Shapes the Meaning of Choice
Status: Published

Published Year: 2017

Author: Aner Sela
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Last 5 years

Journal Article Publications

On Phone and Self: How smartphone use influences self-expressive choice
Status: Revision under 2nd Review

Journal: Journal of Marketing Research

Authors: Camilla E. Song, Aner Sela
Product Lineups: The More You Search, the Less You Find
Status: Published

Journal: Journal of Consumer Research

Published Year: 2020

Authors: Sang Kyu Park, Aner Sela
Variety-Seeking and Perceived Expertise
Status: Published

Journal: Journal of Consumer Psychology

Accepted Year: 2019

Authors: Aner Sela, Liat Hadar, Sian Morgan, Michal Maimaran
When Self-Customization Backfires: The Role of a Maximizing Mindset
Status: Published

Journal: Psychology & Marketing

Accepted Year: 2019

Authors: Gia Nardini, Aner Sela
Not My Type: Why Affective Decision-Makers are Reluctant to Make Financial Decisions
Status: Published

Journal: Journal of Consumer Research

Published Year: 2018

Authors: Jane Park, Aner Sela
Preference-Construction Habits: The Case of Extremeness Avoidance
Status: Published

Journal: Journal of the Association for Consumer Research

Accepted Year: 2017

Authors: Itamar Simonson, Aner Sela, Sanjay Sood
How Self-Control Shapes the Meaning of Choice
Status: Published

Journal: Journal of Consumer Research

Accepted Year: 2017

Authors: Aner Sela, Jonah Berger, Joshua Kim
Attention-deficit/hyperactivity disorder, delay discounting, and risky financial behaviors: A preliminary analysis of self-report data
Status: Published

Journal: PLOS ONE

Accepted Year: 2017

Authors: Theodore Beauchaine, Itzhak Ben-David, Aner Sela
Comparison Neglect in Upgrade Decisions
Status: Accepted

Journal: Journal of Marketing Research

Accepted Year: 2016

Authors: Aner Sela, Robyn LeBoeuf
How Experience Variety Shapes Post-Purchase Product Evaluation
Status: Published

Journal: Journal of Marketing Research

Published Year: 2016

Authors: Jordan Etkin, Aner Sela
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