Jinhong Xie at UF Warrington College of Business

Education

PhD - Engineering and Public Policy, Carnegie Mellon University, 1991
MS - Optimal Control, Second Academy of the Ministry of Astronautics
MS - Engineering and Public Policy, Carnegie Mellon University
BS - Electrical Engineering, Tsinghua University

Research Interests

Innovation Management and Strategies
Network Effects
Service Pricing
Independent Product Information and Marketing Strategy
National Culture Effect on New Product Management

All Articles

In The News

Warrington marketing faculty rank in the top 5 in per capita research productivity among publics — November 20, 2017 — GAINESVILLE, Fla. – The University of Florida Warrington College of Business Marketing faculty ranked 4th in per faculty research producti...
Marketing scholar recognized by premier journal — July 6, 2016 — GAINESVILLE, Fla. – JC Penney Eminent Scholar Chair Dr. Jinhong Xie was named a finalist for the Journal of Marketing Research’s 2016 Wi...
Warrington scholars rank in top 20 in research productivity among U.S. publics — February 4, 2016 — GAINESVILLE, Fla. – The faculty of the Warrington College of Business ranked 17th in research productivity among U.S. public business scho...
Warrington faculty ranks in top 20 in productivity among U.S. publics — April 1, 2014 — GAINESVILLE, Fla. – The faculty of the Warrington College of Business Administration ranked 18th in research productivity among U.S. publi...
Shugan and Xie named finalists for respected marketing award — September 13, 2010 — GAINESVILLE, Fla. – Russell Berrie Foundation Eminent Scholar Dr. Steven Shugan and George W. and Lisa O. Etheridge Professor of Internati...

Last 3 years

Courses Taught

Adv Modeling Seminar (MAR6930)
International Market (MAR6157)

Last 3 years

Phd Students Advised

Man Xie — Current
Honggang Hu — 2022
Taikgun Song — 2021

Last 5 years

Professional Service

Other, the College of Business, City University of Hong Kong — 2020 to Present
Other, Purdue University — to 2021
Committee Member, 14th Annual Bass FORMS Conference Selection Committee — to 2020
Other, Chinese University of Hong Kong — to 2020
Other, Hong Kong University Business School — to 2020
Other, Hong Kong University of Science and Technology — to 2020
Other, Indiana University — to 2020
Other, the University of Colorado Boulder Leeds School of Business — to 2020
Other, University of Pittsburgh — to 2020
, Chinese University of Hong Kong — to 2019
, the Johns Hopkins Carey Business School — to 2019
Book/Textbook Reviewer/Referee, Journal of Marketing Research — to 2019
Book/Textbook Reviewer/Referee, Marketing Science — to 2019
Other, City University of Hong Kong — to 2019
Other, The University of New South Wales — to 2019
Other, The University of Texas at Dallas — to 2019
Other, Tsinghua University — to 2019
, The Sloan Research Fellowships, MIT — to 2018
, Özyeğin University — to 2018
, The Hong Kong University of Science and Technology — to 2018
Other, National University of Singapore — to 2018
Other, Tsinghua Univ. School of Economics and Management — 2011 to 2018
Board of Advisors, Ocoos Inc — 2014 to 2017
Book/Textbook Reviewer/Referee, Journal of Marketing — to 2017
Book/Textbook Reviewer/Referee, Journal of Marketing Research — to 2017
Book/Textbook Reviewer/Referee, Management Science — to 2017
Book/Textbook Reviewer/Referee, Marketing Science — to 2017
Committee Member, 2017 International Forum of Marketing Science & Applications — to 2017
Other, Boston College — to 2017
Other, The Hong Kong University of Science and Technology — to 2017
Other, Tsinghua University — to 2017

Last 5 years

Journal Article Publications

Bad Greenwashing, Good Greenwashing: Corporate Social Responsibility and Information Transparency
Status: Published

Journal: Management Science

Published Year: 2020

Authors: Yue Wu, Kaifu Zhang, Jinhong Xie
Multiple-Winner Award Rules in Online Procurement Auctions
Status: Published

Journal: Production and Operations Management

Published Year: 2019

Authors: Qi Wang, Juan Feng, Xueping Jiang, Jinhong Xie
Does Doing Good Lead to Doing Better in Emerging Markets? Stock Market Responses to the SRI Index Announcements in Brazil, China, and South Africa
Status: Published

Journal: Journal of the Academy of Marketing Science

Published Year: 2019

Authors: Qi Wang, Peng Zou, Jinhong Xie, Chenxi Zhou
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Last 5 years

Other Publications

The Fateful First Review
Status: Published

Accepted Year: 2018

Authors: Sungsik Park, Woochoel Shin, Jinhong Xie
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Contact Details

University of Florida
Warrington College of Business
Marketing Department
Stuzin Hall 249D

(352) 273-3270

Email

Jinhong Xie

Education

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In The News

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