Jinhong Xie

University of Florida
Warrington College of Business
Marketing Department
None

• CV

• PhD - Engineering and Public Policy, Carnegie Mellon University, 1991
• MS - Optimal Control, Second Academy of the Ministry of Astronautics
• MS - Engineering and Public Policy, Carnegie Mellon University
• BS - Electrical Engineering, Tsinghua University

• University of Florida marketing professor’s research lauded for significant societal impact by international organization — August 28, 2023 — GAINESVILLE, Fla. – Research at the University of Florida Warrington College of Business is well-regarded by academics and industry leader...
• Warrington marketing faculty rank in the top 5 in per capita research productivity among publics — November 20, 2017 — GAINESVILLE, Fla. – The University of Florida Warrington College of Business Marketing faculty ranked 4th in per faculty research producti...
• Marketing scholar recognized by premier journal — July 6, 2016 — GAINESVILLE, Fla. – JC Penney Eminent Scholar Chair Dr. Jinhong Xie was named a finalist for the Journal of Marketing Research’s 2016 Wi...
• Warrington scholars rank in top 20 in research productivity among U.S. publics — February 4, 2016 — GAINESVILLE, Fla. – The faculty of the Warrington College of Business ranked 17th in research productivity among U.S. public business scho...
• Warrington faculty ranks in top 20 in productivity among U.S. publics — April 1, 2014 — GAINESVILLE, Fla. – The faculty of the Warrington College of Business Administration ranked 18th in research productivity among U.S. publi...

• Cheng Zhang — 2022 — Current
• Honggang Hu — 2021 — 2022
• Lucy Zhang — 2022 — 2022
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• Advance Selling Theory
  Status: Accepted
  Accepted Year: 2024
  Authors: Steven Shugan, Jinhong Xie
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• Disclosure in Incentivized Reviews: Does it Help Protect Consumers?
  Status: Published
  Journal: Management Science
  Published Year: 2023
  Authors: Sungsik Park, Woochoel Shin, Jinhong Xie
• Framing a Premium Price as a Discount: Synchronizing Price Increase with List-Price Introduction
  Status: Published
  Journal: Marketing Science
  Published Year: 2022
  Authors: Sungsik Park, Man Xie, Jinhong Xie
• Managing Reference-Group Effects in Sequential Product Upgrades
  Status: Published
  Journal: Production and Operations Management
  Published Year: 2022
  Authors: Jiong Sun, Tao Chen, Jinhong Xie
• The Fateful First Consumer Review
  Status: Published
  Journal: Marketing Science
  Published Year: 2021
  Authors: Sungsik Park, Woochoel Shin, Jinhong Xie
• Bad Greenwashing, Good Greenwashing: Corporate Social Responsibility and Information Transparency
  Status: Published
  Journal: Management Science
  Published Year: 2020
  Authors: Yue Wu, Kaifu Zhang, Jinhong Xie
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