Jinhong Xie
- Professor Emeritus
Location
- Warrington College of Business
- Marketing Department
- None
Expertise and interest areas
- Independent Product Information and Marketing Strategy
- Innovation Management and Strategies
- National Culture Effect on New Product Management
- Network Effects
- Service Pricing
News
University of Florida marketing professor’s research lauded for significant societal impact by international organization – August 28, 2023 – GAINESVILLE, Fla. – Research at the University of Florida Warrington College of Business is well-regarded by academics and industry leaders for its ability to advance…
Warrington marketing faculty rank in the top 5 in per capita research productivity among publics – November 20, 2017 – GAINESVILLE, Fla. – The University of Florida Warrington College of Business Marketing faculty ranked 4th in per faculty research productivity among U.S. public business schools…
Marketing scholar recognized by premier journal – July 6, 2016 – GAINESVILLE, Fla. – JC Penney Eminent Scholar Chair Dr. Jinhong Xie was named a finalist for the Journal of Marketing Research’s 2016 William F. O’Dell…
Education
- PhD – Engineering and Public Policy, Carnegie Mellon University, 1991
- MS – Optimal Control, Second Academy of the Ministry of Astronautics
- MS – Engineering and Public Policy, Carnegie Mellon University
- BS – Electrical Engineering, Tsinghua University
Students advised
- Cheng Zhang — 2022 — Current
Professional service
- Advisory Board Member, the College of Business, City University of Hong Kong — 2020 to 2023
- Write An Evaluation Letter for Chair Professorship Promotion, the Chinese University of Hong Kong — 2023
- Write An Evaluation Letter for Full Professorship Promotion, Virginia Tech — 2023
- Book/Textbook Reviewer/Referee, Marketing Science Institute — 2022
- Write An Evaluation Letter for Full Professorship Promotion, City University of Hong Kong — 2022
- Write An Evaluation Letter for Full Professorship Promotion, the University of Colorado Boulder Leeds School of Business — 2022
- Write An Evaluation Letter for Full Professorship Promotion, The Wharton School of the University of Pennsylvania — 2022
- Book/Textbook Reviewer/Referee, Journal of Marketing Research — 2021
- Book/Textbook Reviewer/Referee, Marketing Science Institute — 2021
- Write An Evaluation Letter for Associate Professorship Promotion, Purdue University — 2021
- Write An Evaluation Letter for Full Professorship Promotion, China Europe International Business School — 2021
- Write An Evaluation Letter for Full Professorship Promotion, Johns Hopkins University — 2021
- Write An Evaluation Letter for Full Professorship Promotion, the Hong Kong University of Science and Technology — 2021
- Write An Evaluation Letter for Full Professorship Promotion, Tsinghua University — 2021
- Write An Evaluation Letter for Full Professorship Promotion, University of Texas at Dallas — 2021
Book chapter publications
- Advance Selling Theory
- Status: Accepted
- Accepted Year: 2024
- Authors: Steven Shugan, Jinhong Xie
Journal article publications
- Disclosure in Incentivized Reviews: Does it Help Protect Consumers?
- Status: Published
- Journal: Management Science
- Published Year: 2023
- Authors: Sungsik Park, Woochoel Shin, Jinhong Xie
- Framing a Premium Price as a Discount: Synchronizing Price Increase with List-Price Introduction
- Status: Published
- Journal: Marketing Science
- Published Year: 2022
- Authors: Sungsik Park, Man Xie, Jinhong Xie
- Managing Reference-Group Effects in Sequential Product Upgrades
- Status: Published
- Journal: Production and Operations Management
- Published Year: 2022
- Authors: Jiong Sun, Tao Chen, Jinhong Xie
- The Fateful First Consumer Review
- Status: Published
- Journal: Marketing Science
- Published Year: 2021
- Authors: Sungsik Park, Woochoel Shin, Jinhong Xie