University of Florida
Warrington College of Business
Marketing Department
None
Contact details
Education All years
- PhD - Engineering and Public Policy, Carnegie Mellon University, 1991
- MS - Optimal Control, Second Academy of the Ministry of Astronautics
- MS - Engineering and Public Policy, Carnegie Mellon University
- BS - Electrical Engineering, Tsinghua University
News All articles
- University of Florida marketing professor’s research lauded for significant societal impact by international organization — August 28, 2023 — GAINESVILLE, Fla. – Research at the University of Florida Warrington College of Business is well-regarded by academics and industry leader...
- Incentivized online reviews inflate product ratings, sales, even when disclosed — August 9, 2023 — JCPenney Eminent Scholar Jinhong Xie and Brian R. Gamache Professor Woochoel Shin‘s new research based on thousands of reviews posted...
- Score a discount on Amazon? You might’ve unwittingly paid more. — December 6, 2022 — More than a quarter of vacuum cleaners sold on Amazon have at some point pretended to offer a discount when they had actually just increased...
- Warrington marketing faculty rank in the top 5 in per capita research productivity among publics — November 20, 2017 — GAINESVILLE, Fla. – The University of Florida Warrington College of Business Marketing faculty ranked 4th in per faculty research producti...
- Marketing scholar recognized by premier journal — July 6, 2016 — GAINESVILLE, Fla. – JC Penney Eminent Scholar Chair Dr. Jinhong Xie was named a finalist for the Journal of Marketing Research’s 2016 Wi...
PhD students advised Last 3 years
- Cheng Zhang — 2022 — Current
- Honggang Hu — 2021 — 2022
- Lucy Zhang — 2022 — 2022
- Man Xie — 2016 — 2021
- Taikgun Song — 2019 — 2021
Professional service Last 5 years
Journal article publications Last 5 years
- Disclosure in Incentivized Reviews: Does it Help Protect Consumers? Status: PublishedJournal: Management SciencePublished Year: 2023Authors: Sungsik Park, Woochoel Shin, Jinhong Xie
- Framing a Premium Price as a Discount: Synchronizing Price Increase with List-Price Introduction Status: PublishedJournal: Marketing SciencePublished Year: 2022Authors: Sungsik Park, Man Xie, Jinhong Xie
- Managing Reference-Group Effects in Sequential Product Upgrades Status: PublishedJournal: Production and Operations ManagementPublished Year: 2022Authors: Jiong Sun, Tao Chen, Jinhong Xie
- The Fateful First Consumer Review Status: PublishedJournal: Marketing SciencePublished Year: 2021Authors: Sungsik Park, Woochoel Shin, Jinhong Xie
- Bad Greenwashing, Good Greenwashing: Corporate Social Responsibility and Information Transparency Status: PublishedJournal: Management SciencePublished Year: 2020Authors: Yue Wu, Kaifu Zhang, Jinhong Xie
- Multiple-Winner Award Rules in Online Procurement Auctions Status: PublishedJournal: Production and Operations ManagementPublished Year: 2019Authors: Qi Wang, Juan Feng, Xueping Jiang, Jinhong Xie
- Does Doing Good Lead to Doing Better in Emerging Markets? Stock Market Responses to the SRI Index Announcements in Brazil, China, and South Africa Status: PublishedJournal: Journal of the Academy of Marketing SciencePublished Year: 2019Authors: Qi Wang, Peng Zou, Jinhong Xie, Chenxi Zhou