Jinhong Xie

University of Florida
Warrington College of Business
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• CV

• PhD - Engineering and Public Policy, Carnegie Mellon University, 1991
• MS - Optimal Control, Second Academy of the Ministry of Astronautics
• MS - Engineering and Public Policy, Carnegie Mellon University
• BS - Electrical Engineering, Tsinghua University

• University of Florida marketing professor’s research lauded for significant societal impact by international organization — August 28, 2023 — GAINESVILLE, Fla. – Research at the University of Florida Warrington College of Business is well-regarded by academics and industry leader...
• Incentivized online reviews inflate product ratings, sales, even when disclosed — August 9, 2023 — JCPenney Eminent Scholar Jinhong Xie and Brian R. Gamache Professor Woochoel Shin‘s new research based on thousands of reviews posted...
• Score a discount on Amazon? You might’ve unwittingly paid more. — December 6, 2022 — More than a quarter of vacuum cleaners sold on Amazon have at some point pretended to offer a discount when they had actually just increased...
• Warrington marketing faculty rank in the top 5 in per capita research productivity among publics — November 20, 2017 — GAINESVILLE, Fla. – The University of Florida Warrington College of Business Marketing faculty ranked 4th in per faculty research producti...
• Marketing scholar recognized by premier journal — July 6, 2016 — GAINESVILLE, Fla. – JC Penney Eminent Scholar Chair Dr. Jinhong Xie was named a finalist for the Journal of Marketing Research’s 2016 Wi...

• Cheng Zhang — 2022 — Current
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• Honggang Hu — 2021 — 2022
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• Lucy Zhang — 2022 — 2022
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• Disclosure in Incentivized Reviews: Does it Help Protect Consumers?
  Status: Published
  Journal: Management Science
  Published Year: 2023
  Authors: Sungsik Park, Woochoel Shin, Jinhong Xie
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• Framing a Premium Price as a Discount: Synchronizing Price Increase with List-Price Introduction
  Status: Published
  Journal: Marketing Science
  Published Year: 2022
  Authors: Sungsik Park, Man Xie, Jinhong Xie
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• Managing Reference-Group Effects in Sequential Product Upgrades
  Status: Published
  Journal: Production and Operations Management
  Published Year: 2022
  Authors: Jiong Sun, Tao Chen, Jinhong Xie
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• The Fateful First Consumer Review
  Status: Published
  Journal: Marketing Science
  Published Year: 2021
  Authors: Sungsik Park, Woochoel Shin, Jinhong Xie
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• Bad Greenwashing, Good Greenwashing: Corporate Social Responsibility and Information Transparency
  Status: Published
  Journal: Management Science
  Published Year: 2020
  Authors: Yue Wu, Kaifu Zhang, Jinhong Xie
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