Michael A. Carrillo

University of Florida
Warrington College of Business
Marketing Department
Bryan Hall 230

LinkedIn

• DBA - Marketing, Universtiy of Florida, 2020
• MS - Electrical Engineering, Georgia Institute of Technology, 1995
• MBA - Management, Georgia Institute of Technology, 1995
• MS - Physics, Georgia Institute of Technology, 1992
• BS - Physics, University of California Irvine, 1990

• Marketing to businesses has never been clearer — November 18, 2024 — Thanks to Clinical Assistant Professor Michael Carrillo, a new textbook is benefitting the University of Florida Warrington College of Busin...
• UF students gain real-world experience in New York City and Miami through Presidential Strategic Initiatives — August 27, 2024 — Thanks to the University of Florida’s Presidential Strategic Initiatives, funded by the Florida Legislature, students recently had the op...
• Medicine, business collaboration spurs solution for battlefield blood supply and distribution — May 15, 2024 — As a surgeon in the United States Air Force, Lt. Col. Andrew Hall (MBA ’24) understands how critical of a resource blood is to treat comba...
• New Case Study | Minespider: Building Responsible Battery Supply Chains with Blockchain — March 19, 2024 — Clinical Assistant Professor Michael Carrillo and Clinical Professor and Director of the David F. Miller Retail Center Joel Davis collaborat...
• Meet Warrington’s new faculty for 2021 — August 26, 2021 — The Warrington College of Business is proud to welcome six new faculty members to campus in the 2021-2022 academic year. Learn more about th...

• Andrea McHale — 2023 — Current
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• Deanna McKenzie-Brown — 2023 — Current
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• Garrett Peirce — 2023 — Current
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• Horton (Dave) Reed — 2022 — Current
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• Jennifer Boyd — 2023 — Current
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• Book/Textbook Reviewer/Referee, Case Research Journal — 2022 to Present
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• Book/Textbook Reviewer/Referee, Journal of Brand Management — 2019 to Present
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• Chairperson, American Marketing Association — 2024
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• Chairperson, POMS (Production Operations Management) — 2024
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• Conference-Related, American Marketing Association — 2022 to 2024
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• Conference-Related, American Marketing Association — 2023 to 2024
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• B2B Selling: From Fundamentals to Advanced Practices
  Status: Revised and Resubmitted
  Author: Michael Carrillo
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• B2B Marketing: Strategic Foundations and Global Applications
  Status: Published
  Published Year: 2024
  Author: Michael Carrillo
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• Chiara Ferragni: An Influencer in Crisis
  Status: Submitted
  Authors: Valeria Marcia, Michael Carrillo
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• Minespider: Building Responsible Battery Supply Chains with Blockchain
  Status: Published
  Published Year: 2024
  Authors: Michael Carrillo, Joel Davis
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• Evaluating Blood Management in Combat Zones: Evidence and Theory
  Status: Accepted
  Accepted Year: 2024
  Authors: Michael Carrillo, Anand Paul
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• Can Napa Valley Wine Producers Capture Marketing Value From the Vineyard? A Qualitative Study of Place Co-brands
  Status: Accepted
  Accepted Year: 2023
  Author: Michael Carrillo
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• The Impact of Short-Term Vacation Rentals on Housing Affordability and Availability in Tourist-Focused Counties of Florida
  Status: In Preparation; Not Yet Submitted
  Authors: Michael Carrillo, Joel Davis, Janice Carrillo
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• Timing of Medical Utilization in Air Force Technical School
  Status: In Preparation; Not Yet Submitted
  Journal: Military Medicine
  Authors: Anthony Esparza, Michael Carrillo, Kyle Iverson, Lea Trush, Andrew Hall
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• Improving Expeditionary Blood Supply via Type Specific Whole Blood
  Status: Published
  Journal: Military Medicine
  Published Year: 2024
  Authors: Andrew Hall, Chih Huang, Cara Olsen, Michael Carrillo, Seng Patton
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• Prospective Analysis of Whole Blood Utilization and Implications for Distribution in United States Central Command
  Status: Published
  Journal: BMJ Military Health
  Published Year: 2024
  Authors: Andrew Hall, Ryan Comes, Michael Carrillo, Steven McDaniel, Ramey Wilson
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• Military Blood Supply and Distribution in USCENTCOM
  Status: Published
  Journal: Military Medicine
  Published Year: 2024
  Authors: Andrew Hall, Cara Olsen, Ryan Comes, Steven McDaniel, Michael Carrillo, Ramey Wilson, Matthew Hanson
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