Portrait Photo

Steven D Tufts

Clinical Professor

Business Phone:
(352) 273-3268

Business Email


Steve is an accomplished businessman and educator. He has a BS degree in Chemical Engineering from the University of Florida, an MBA from the University of Virginia and a DBA from the University of Florida. As a Clinical Professor at UF’s Warrington College of Business, he teaches classes in entrepreneurship, real estate and sales. His areas of research interest includes salesperson performance, salesperson influence, entrepreneurial firm development and entrepreneurial exit.

Prior to joining the faculty at UF, Steve had a successful corporate career that included senior executive positions at companies like Progressive Insurance and Anthem, Inc. as well as a CEO position with a specialty insurance company in Atlanta. Having spent much of his corporate career acquiring, merging and turning around distressed businesses, he focused on a similar strategy in his later entrepreneurial pursuits. Since acquiring his first business in 1998, Steve and various partners have started or acquired over 20 businesses.

As a part of his entrepreneurial strategy, he received his real estate license in 2001 and spent several years as a small-medium enterprise merger and acquisition intermediary. He later joined Keller Williams Realty as the Co-Founder of Tufts Realty Associates, an Award-winning Atlanta-based luxury real estate team. Following his early success in luxury real estate, Steve became the Founder and Operating Partner of the Atlantic Partners Group of Keller Williams Realty offices, with 9 locations and over 1000 real estate agents throughout North Florida. He is a member of the KW University International Master Faculty, a Licensed Real Estate Broker in Florida and Georgia and a Licensed Real Estate Instructor in Florida. He is a Member of the National Association of Realtors, the Florida Association of Realtors and 5 Local Boards of Realtors in North Florida. He also owns parts of a title company, a home inspection company and various other businesses.

Steve is a proud native of Florida, having been born in Jacksonville and spending his childhood on Merritt Island. In his spare time, he enjoys golf, cycling, music and anything that puts him near salt water. He is married to the former Barbara Thompson and has 3 adult daughters. He splits time between Gainesville, FL. and Jacksonville, FL.


  • DBA - University of Florida, 2017
  • MBA - University of Virginia, 1980
  • BS - Chemical Engineering, University of Florida, 1976

Research Interests

  • Salesperson Success Factors
  • Salesperson Influence
  • Entrepreneurial Firm Development
  • Entrepreneurial Exit

Courses Taught

  • Prob/Meth Market Mana ( MAR5806 ) Spring 2019
  • Professional Selling ( MAR3400 ) Spring 2019
  • Professional Selling ( MAR3400 ) Fall 2018
  • Real Estate Analysis ( REE3043 ) Fall 2018
  • Entrep Selling ( ENT6930 ) Summer 2018
  • Professional Selling ( MAR4933 ) Spring 2018
  • Professional Selling ( MAR4933 ) Fall 2017
  • Entrep Selling ( ENT6930 ) Summer 2017

Magazine/Trade Publication Publications

  • Want to Win? Be a Grinder
    Published Year: 2019
    Authors: Steven Tufts
  • How Champions Think
    Published Year: 2019
    Authors: Steven Tufts

Contact Details

Business Address:
University of Florida
Warrington College of Business
Marketing Department
Stuzin Hall 100D

Business Phone:
(352) 273-3268

Business Email

Other Resources