David F. Miller Center for Retailing Education and ResearchLocated in the Warrington College of Business Administration and working within the University of Florida community, the Miller Retail Center strives to develop tomorrow's leaders by stimulating interest in retail careers, preparing students for entry-level management, providing continuing education opportunities, facilitating communications between retailers and academics, and researching retail issues and opportunities. |
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Retail Center News
May 18 2012

Students presenting research goals and deliverables to the client.

Students and Dr. Oh with senior management for Bealls Department Stores, Inc. after presentation of final recommendations at their Bradenton facility.
Students from MAR4232: Retail Consulting were given a tremendous opportunity to work directly for top executives for a large Florida retailer! The course, directed by Dr. Hyunjoo Oh, gathers top students from different disciplines in business to develop solutions to real-world challenges faced by a real-world client. Executives from Bealls Department Stores, Inc. worked closely with the students to provide data, business information, and research goals. The students designed and conducted research campaigns and presented their final recommendations to Bealls Executives at their corporate headquarters in Bradenton, Florida. Their work was well received and began an ongoing relationship between the firm and the Miller Retail Center to conduct future research through Dr. Oh’s courses.




