February 11 – 17, 2024

UF Warrington College of Business

Participant Info

Individual Eligibility

The HICC is offered to universities that provide programs related to undergraduate business disciplines. Each individual participant in the HICC must meet all the following criteria:

  • Participants must be full-time undergraduate students at a participating school, 26 years of age or younger
  • For students on the European University System: A student currently studying in or before the 3rd year of specialized business education
  • For students on the North American system: A student currently studying in or before the 4th year of undergraduate study
  • The student may not have participated in HICC in a prior year

Team Compositions

Participating universities are permitted to enter one (1) team consisting of four (4) members and are allowed to be accompanied by one (1) or more coach(es).

Should a team member become unable to participate, due to unexpected illness or other reasons, during the competition, the team may continue with the remaining members. Substitutions or alternates are not permitted.

16 Universities from around the world

United States

  • University of Florida
  • Indiana University
  • Iowa State
  • NC State University, Poole College of Management


  • University of Alberta
  • HEC Montreal
  • University of Toronto
  • University of Manitoba


  • Maastricht University
  • University of Belgrade
  • Corvinus University of Budapest
  • University College Cork, Ireland


  • Chulalongkorn University
  • Nanyang Technical University
  • University of New South Wales Sydney
  • Queensland University of Technology: the university for the real world

Packing List

Case Tools

  • Laptop
  • Charger
  • Adapter
  • Provided case materials outlined in the Case Information section of the Rule Book.

Travel Items

  • Toiletries
  • Identification Documents (e.g., passports)
  • Phones
  • Sunscreen
  • Umbrella/Raingear


Clothes for the week, including the following:

  • Two (2) University T-Shirts (one to wear at kick-off ceremony and one to swap at kick-off ceremony)
  • Formal Business Attire (e.g., suits, blouses, blazers)
  • Cocktail Attire (e.g., semi-formal)

Dress Code

  • Kick-Off Ceremony: University T-Shirt & Extra University T-Shirt to swap with another participant
  • Team Pictures: HICC Shirts
  • Case Presentations: Formal Business Attire
  • Tuesday Dinner: Cocktail Attire (e.g., semi-formal)

Competition Schedule 2024

Time 10-Feb 11-Feb 12-Feb 13-Feb 14-Feb 15-Feb 16-Feb 17-Feb 18-Feb
7:00 Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast Breakfast
9:00 Case Presentations Bus to Busch Gardens Work on Case 2: 28 hours Case Presentations Safe Travels!
10:00 Swag & Supply Distribution Team Pictures
11:00 Rules Briefing 
11:30 HICC Kick-Off Busch Gardens
12:00 Free Time Feedback Case Briefing Feedback & Division Results
12:30 BBQ Lunch
13:00 Ranking Announcements Work on Case 2: 28 Hours
13:30 Division Draw & Shirt Swap Free Time or Optional Gun Range
14:00 Work on Case: 8 Hours (2pm 10pm)
14:30 Stadium & Campus Tour Finals
15:00 Arrival
17:00 Free Time Winners Announcement
17:30 Buy Snacks & Have Dinner with Host Free Time Break to Change
18:00 Bus to Hotel
19:00 Swamp Social Touchdown Terrace Closing Ceremony
19:30 Networking Event
  • Case-related
  • Social-related