Brenner, Lyle A.
Bio
Professor Brenner's research investigates how consumers and managers make predictions, inferences, and decisions. He has published articles on the determinants of overconfident predictions, the evaluation of biased evidence, the assessment of subjective probability, and contextual influences on consumer choices. He teaches courses in consumer behavior, quantitative methods & statistical modeling, and managerial decision making.
Education All years
- PhD - Psychology, Stanford University, 1995
- MS - Statistics, Stanford University, 1993
- AB - Psychology, magna cum laude, with distinction, Cornell University, 1990
News All Articles
- Believers in Business — December 16, 2016 — When George (BSBA ’79) and Lisa Etheridge (BSBA ’80) enrolled at the University of Florida in the mid 1970s, pursuing a business educati...
Courses Taught Last 3 years
- Consumer Info Process (MAR7588)
- Decision Making (MAR6590)
- Marketing Ethics (MAR6105)
- Marketing Ethics (MAR6930)
- Mgrial Decisions (MAR6591)
- Mgrial Decisions (WP MBA) (MAR6590)
Phd Students Advised Last 3 years
- Marcus Davis — 2023 — Current
- Christopher Becker — 2021 — 2023
- Myles Swann — 2020 — 2022
Professional Service Last 5 years
Book Review Publications Last 5 years
-
Daniel Kahneman, Olivier Sibony, and Cass R. Sunstein. Noise: A Flaw in Human Judgment.
Status: PublishedPublished Year: 2022Author: Lyle Brenner
Contact And Other Resources
University of Florida
Warrington College of Business
Marketing Department
Stuzin Hall 267E
(352) 273-3272